Two years after launching our ecommerce company we were not converting customers at the percent we had in our business plan. We worked with another web development company to help us rework our key pages and after we launched a new site with them we still did not see the increase in conversation rate.
We had read about the Storybrand philosophy and decided to partner with someone who was an expert at Storybrand and who could help us build a solid, fast website. We interviewed four top companies and selected NMI Interactive as our partner. The top reasons we selected the NMI team was because they did their research and understood our industry, we liked their thought process on how we should be telling our story, we reviewed the sites they worked on and like the graphics and most importantly the copywriting.
I’ve launched 4 websites in my career and I’m excited to tell you that this was the best experience! The NMI team is was very organized, their communication was top notch and they were very responsive to any of our requests. And I must admit, we are high maintenance. We are very picky when it comes to consistency with functionality and the overall design of the site. The NMI team did a great job listening to us in the workshop process and achieved our vision of our new brand and website. The NMI team did a great job and we are very happy with our new website and most importantly – we’re converting at a higher rate.
I must also give specific shout outs to a few team members that made our experience so great. Natalie was amazing to work with and is truly invested in your company’s success. Her knowledge and expertise is not just about building a great ecommerce site and telling your brand story, she truly understands how to run a successful business. She went above and beyond and helped connect us with others in our industry and in her network. Aaron, project manager, was extremely organized, a great communicator and kept the project on the timeline and on budget.
I’m so thankful we found them and partnered with them to launch our new brand and website. I highly recommend them!