Today, people mostly rely on search engines such as Google, Yahoo, or Bing to get information on the internet. Google is by far the most popular, accounting for about 6 out of 10 searches. Therefore, if you don't have a website for your business, you're likely...
Are you aware of how content marketing can advance your business and build your brand? Let me first explain what content marketing is… Content marketing is the creation and use of written content to increase a company's authority, brand awareness, and success. Your brand may be viewed...
In today's marketing, personalization and networking are increasingly important as audiences form relationships with brands. Businesses need to connect with audiences and engage them on a deeper level to survive. This is where brand storytelling comes into play. What is brand storytelling? Simply put, brand storytelling...
As technology evolves, so does the way we do business. Nowadays, more and more companies sell their products online instead of using traditional marketing strategies. When you're still stuck in the Stone Age and don't sell your products or services online, then you're losing money. You...
Have you heard? Customer experience will be the dominant marketing trend over the next 12 months. Customer experience refers to the relationship between a business and its customers. Every interaction between the two can build (or damage) that relationship. What matters most is how customers view those...
CHANGES IN WEBSITE DESIGN AND FUNCTIONALITY OVER THE LAST 5 YEARS Website design and functionality have changed dramatically over the last five years. Since mobile devices have become the most popular way to browse the web, web design techniques have undergone many changes. Sites have become...
Each day, consumers receive countless messages to persuade them to make a purchase. If most of your competitors follow the same strategy, how can you stand out? Tap into emotion! There is no better way to connect with consumers than through their emotions. What Is Emotional...
Approximately 95% of your website visitors are not ready to make a purchase. They won't buy your product or service right away, so how can you convert them into customers? The key is to optimize your website for different stages of the sales funnel. By understanding...
Social media appears to be growing at an increasingly fast rate. Forbes reports that Facebook has more than 2 billion users, Instagram has 800 million and Twitter has 330 million monthly active users. With successful implementation, social media will help you reach your target audience, and...
The search for new revenue opportunities never ends for business owners who strive to expand their revenue. Natalie Minh Interactive will help you discover what digital marketing strategies are successful for your business without wasting your budget on trying them all. Inbound marketing relies on content...