The site was developed with the latest technology, following WordPress standards integrated with ClickFunnel. It is fully mobile / tablet responsive, Google page speed optimized, fully secured with SSL certificate, compatible with all major browsers, and SEO friendly.
It features a straightforward site structure and stronger calls-to-action. The StoryBrand messaging is enhanced through the sales page to provide trust and credibility for Nancy’s growing brand.
The sales process includes a freemium for users, where they get a brand new PDF exclusively designed by NMI titled “7 day debloat and slimdown”. The program sales funnel for the “30-day challenge” is integrated with ClickFunnel via WordPress, which allows users to make purchases and receive program content via email offering the VIP program Upsell with the challenge program sales.
The website contains a special plan for users, who want to enroll in private coaching with Nancy and this is done by integrating a dual PayPal and Stripe checkout including an exclusive option for users to make the payment in two equal installments.
It’s responsive, fast loading, and easy to navigate. By leveraging the WordPress platform for the sites, it ensured that the client was empowered to manage their website easily. With editable page elements, the client can add/edit the content when they need to without coding or technical help.